ChatGPT and AI for Business Analysts

ChatGPT is a hot topic in the business world. Its human-like abilities are so promising…

ChatGPT and AI for Business Analysts

Since ChatGPT was released in November 2022, it’s been a hot topic in the business world. Its human-like abilities are so promising that some wonder if AI will replace business analysts altogether.

What is ChatGPT? 

ChatGPT is an AI tool that converses in human-like dialogue. It’s a unique chatbot developed by OpenAI and trained using reinforcement learning by human AI trainers. ChatGPT is also capable of analyzing huge amounts of data in less than seconds.

Its benefits.

  1. Gain audience insight. ChatGPT, by analyzing large volumes of data quickly, gives you insights into your audience, helping you identify trends.
  2. Gauge persona reaction. Ask ChatGPT to act as your target persona and have it react to hypothetical situations.
  3. Write in code. Enter your requirements in plain text and ChatGPT will give you the SQL code needed.

Its pitfalls.

  1. Inaccuracies. ChatGPT doesn’t provide references for its facts. Always evaluate the results.
  2. Needs specificity. ChatGPT results are only as good as the prompts you give it. Be willing to experiment with prompts and be as specific as possible.

ChatGPT can be a promising, supportive tool for Business Analysts, but it can’t replace them. There’s no substitute for human creativity and lived experience. Give it a try here to see if the results work for you.

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